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Re: Reaching Out




>"Signs" and "Neon."  The "neon" listing is new for our area, and it brings
>in a totally different type of customer than "signs."  This is the first
>

I have been trying for 15 years to get the @#$^&-ing NY yellow pages to have
a "neon" listing.  To me, being in the "Signs" sections sucks.  Not because
I don't do signs, but because I do more than that. Also, almost every sign
company has the word "neon" in their ad. I've found that scaling down my
yellow pages advertising to Bold with one or two lines has actually
increased my business.

Kenny

Kenny Greenberg   Neon Artist, Scenic Specialist, Columnist - Internet World
c/o KRYPTON NEON 34-43 Vernon Blvd Long Island City, NY 11106
      Ph: 718-728-4450   Fx: 718-728-7206  Email: kenny@neonshop.com
      http://www.neonshop.com  -  The Internet's Neon Shop
      http://www.licweb.com  - The Long Island City Web